Milani Shadow Eyez in Winter White Review

I've seen lots of rave reviews of these Milani Shadow Eyez 12 HR Wear Eyeshadows, and my review is kind of a rave review also! This product has been my go-to eyeshadow base for brightening eyeshadows and making them show up better. Read on to see why this is my new favorite!

Milani Shadow Eyez 12 HR Wear Eyeshadow in Winter White
Price: $6.99
Available at most drugstores

The packaging of this product is similar to the Nyx Jumbo Eye Pencils. This has a plastic cap and can be sharpened with a jumbo pencil sharpener.

The shade range of this product is pretty nice too! There are 12 shades including a black shade, neutral shades, and colorful shades.

Winter White is a frosty white shade that looks very similar to the Maybelline Color Tattoo in Too Cool. As you can see in the swatch below it is very pigmented. I also found this very creamy and easy to blend.

The lasting power on this eye pencil is impressive! Although it is called a "12 HR" eyeshadow, it last about 10 hours on me without creasing when I don't use a primer. I still find that very impressive on my oily eyelids and I'm sure it will last even longer on someone with dryer eyelids. With a primer I don't have to worry about this fading or creasing at all! Compared to other jumbo pencils, like the Nyx Jumbo Pencils and the MK At Play Eye Crayons, this one is superior!

Another thing I enjoy about this product is the versatility. It works great as a base, but because of the lasting power, it also works great alone. I probably wouldn't wear this particular shade alone though... I would definitely wear some of their other shades like Champagne Toast and Brown Deluxe alone.

If you are looking for a great eye base I highly recommend this one! I will definitely repurchase this and try more shades. I've had issues with jumbo pencils creasing before, but these are the best I've ever tried because of the lasting power without a primer. I do love the Maybelline Color tattoo in too cool, but I find the pencil more convenient to use than the pot of cream eyeshadow.

Do you like to use Jumbo Eye Pencils? What's your favorite brand?


  1. I really want to try this in champagne toast, it looks so nice just to slick on in a hurry! I'm now following you through the brightside beauty blog hop on gfc and bloglovin!

  2. Love this line of Jumbo shadow pencils. I am trying to get my hand on the matte ones from Milani but there so impossible to find in Canada.

    Rozlyn P.


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